Communicative Leadership: Strategically Engaging Audiences to Lead Change

  • Global Change Agent Module 4 – Communicative Leadership: Strategically Engaging Audiences to Lead Change

  • May 18, 2018

  • Sunway University, Malaysia

  • RM3,500 per participant (limited to 40 participants) / Application Deadline: April 30, 2018

  • Working professionals in decision-making roles, government officials, community leaders, and entrepreneurs.

  • +603-7491-8716 / 17

Registrations Closed
Content Overview

Leaders require effective communication to engage people in moving towards a common goal. However, fear of public speaking often prevents them from motivating and uniting groups to share those goals.

This program offers new approaches to leaders of today to connect more effectively with audiences by strategically using stories, body language, and voice variations. You will not only learn principles of effective communication but also how to gain presence and build confidence in front of different audiences. During the program, the facilitator will share tested empirical evidence on how a communicator’s hands and facial expressions, paired with the right posture, become powerful tools that enable them to connect with audiences better. You will also learn proven techniques for writing a powerful speech that can move hearts and inspire minds.

The aim of the program is to provide you with practical methods of using your voice and keywords to relate to audiences and guide them towards shared goals. It is delivered on the premise that participants are keen to achieve significant improvement in their communication and presentation skills.

By the end of this program, you will have had the opportunity to practice proven communication techniques, as well as gained a process of engaging audiences while creating a new context and course for action.


Through the program, you will:

    • Learn how to connect personal stories with common challenges, with the goal of engaging peers towards a shared vision
    • Practice public speaking skills which can be used in a variety of settings
    • Build confidence through developing mind-sets associated with effective communicators
    • Learn how to become an inspiring role model for followers
Teaching Faculty

Steven Jarding, Lecturer in Public Policy, is an international educator, lecturer, writer, and political consultant. An “examplary” Kennedy School teaching alumni, he has taught there since 2004. His course on campaign management has been nominated twice for the “Most Influential Course Award.” In 2016, Steven was voted Teacher of the Year Award by the Harvard Kennedy School student body. In addition to that, he has also been teaching at the IESE Business School in Madrid and Barcelona. He has been teaching political campaign management and media training techniques to participants in the RAPS organization in Brazil and in the Aspire program in Romania. Steven is the founding partner and CEO of the international consulting company, SJB Strategies International which advises candidates and causes and offers communication training to presidents and prime ministers as well as other elected officials, business leaders, and political organizers around the world. He has lectured or consulted in over 25 countries in Asia, Africa, South America and Europe. More info on Harvard University website:

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